Self-Voyeur - a Site-Specific, Site-Responsive Post-Internet Installation

installation art 
Self-Voyeur, Venice, CA 2018
self-voyeur (noun) a person who is both the observer and the object of the observer 
that has a self-indulgent obsession with his/her own self-image.
Self-Voyeur, a Site-Specific, Site-Responsive Post-Internet environment, offers a behind the scenes perspective on an Instagram influencer.  This body of work explores the pursuit of fame and fortune via the development and production of the image of self-an individual’s obsession with her own image, responding to the societal obsession with the image of other, and the marketing and promotion of said image as a personal brand in order to monetize. 
In this environment, the performance exists in both the physical and virtual space.  The juxtaposition of these spaces represents the dichotomy of the influencer’s existence.  The performance is not scripted, it is responsive.  It is automediality, which can be described as a form of autobiography through media, in real time, shaped by the media outlets utilized (see below for more information).
The physical space is a social media engagement opportunity come to life.  The space in which the installation resides becomes the secondary character in the performance, inviting the the viewer to immerse themselves in a three dimensional image of self that reflects a more complete picture of who the influencer is. The digital art, videos, GIFs, and other artwork surrounding the social media personality reflect the issues that have arisen as a result of her focus on monetizing her image of self.  Some of the works are very private and personal, hold memory and meaning, are autobiographical and are parts of the influencer that she would never share on the Internet.  Others reflect her absorption with her self-image, confront the reality of living as an image, and reveal the issues that have arisen as a result of her focus on monetizing her image. By observing the influencer in her domain, the art show attendees, in effect, become the voyeurs of the Self-Voyeur in action.
Self-Voyeur simultaneously resides in the virtual space, which is the public face of the social media influencer’s brand.  Throughout the performance, the artist will be taking selfies and other images, posting to Instagram, Instagram Live and Instagram Stories. This allows the online following to participate as Observer to the performance as well. 
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Photography by Mido Lee Productions
installation art
installation art
Photography by Ron Zak